Building solid relationships is part of life. However, people often forget that building relationships is part of our professional lives. There are many kinds of relationships in business – clients, vendors, investors, coworkers, mentors, employees, etc. The trick is knowing how to create strong business relationships.

Establishing and nurturing these relationships isn’t all that different from maintaining the relationships we have in our personal lives. They take time and effort. Likewise, they require us to be genuine. Continue reading to learn more about building strong business relationships.

Build Trust

Building trust is one of the most important things any individual or business can do to maintain a relationship. People are more likely to respond to trustworthy and reliable connections. As such, you want to do everything you can to become one.

Start building trust by following through on promises made. This means holding to previous commitments, supporting those around you, and speaking plainly (or honestly) whenever possible.

Stay Connected

Few relationships in life will flourish without effort or upkeep. As such, if you want to build strong relationships, you have to stay connected. This means checking in with new contacts and staying in touch. 

It’s important to note that staying connected does not mean sending dozens of emails, calls, or texts daily. It simply means checking in a reasonable amount. You want these people to know you’re invested in the relationship, not chase them off.

Add Value

While no relationship should be transactional (“I’ll give you Y, if you give me X”), it doesn’t hurt to add value. What does that mean? Let’s say you’re trying to improve a relationship with a client. You could add value to this by providing exceptional customer service. You’re not adding to the relationship in a transactional way but are going out of your way to ensure they have a positive experience.

There are ways to add value to any potential relationship. Don’t be afraid to get a little creative with how you do this, as customizing this value is a great way to increase your odds of success.

Be Loyal

Often it feels like being loyal is one of the most important things we can offer in the business world. By being supportive and having the backs of others, you are more likely to build strong and lasting business relationships.

In other words, find ways to show your loyalty to others. Remember, this is about more than saying you’re loyal – as the first point made clear, you need to follow through on this promise of loyalty.